Open enrollment may still be weeks away, but the work to support it often starts long before the official launch. Each year brings new materials, shifting deadlines, and increased expectations for clear communication in multiple languages. Early planning around outreach, translation, internal coordination, and vendor support can help reduce stress later and improve how your … Continued
In every annual enrollment period, health plans need to ensure they meet compliance standards, tight deadlines, and budgetary requirements. This year, with updates to Section 1557 of the Affordable Care Act emphasizing language access and equity and the 2024 Medicare Advantage final rulings focusing on strengthening translation and accessible format requirements, health plans must deliver … Continued
The quality and security of your translation and interpretation services can make or break your brand’s reputation and impact your goals. So, a key question for buyers when choosing a language services provider (LSP) is: how can you be sure they will represent your brand accurately and professionally in another language while complying with relevant … Continued
Studies reveal that more than 25 million Americans require language assistance for daily activities. With the help of over-the-phone interpretation (OPI), you can connect multilingual customers with interpreters who speak their native language and help your business provide the same level of support that native English speakers receive. It is easy to connect multilingual customers … Continued
In a world where almost 68 million people in the U.S. speak a language other than English at home, the real challenge isn’t deciding if language access services are necessary but figuring out which services to offer and the best way to deliver them. Translation and interpretation are terms often thought to be the same, … Continued
Is your localization budget working as hard as it could be? Optimizing your localization budget demands more than just careful planning; it requires a strategic approach tailored to your brand’s unique global objectives. Investing wisely in localization is key to unlocking its full potential. A thoughtful approach can lead to significant returns, enhancing your brand’s … Continued
The need for clear, instant communication across languages is exploding in healthcare, education, courtrooms, and more. Compliance with relevant regulations is a key driver of this demand, but it’s not the only driver. Language access is essential to share knowledge and provide equitable services for patients, students, social services clients, and employees on global teams. … Continued
According to the US Census, approximately 68 million Americans speak a language other than English at home. Many of these people need interpreting services to communicate effectively in English and avoid misunderstandings. Whether you’re responsible for language access or just trying to better serve customers and employees with language needs, the challenge is not only … Continued
As seen in MARKETINGPROFS https://www.marketingprofs.com/articles/2022/48423/international-marketing-reach-multilingual-audiences Former Chancellor of West Germany Willy Brandt once said, “If I am selling to you, I speak your language. If I am buying, dann müssen Sie Deutsch sprechen.” Most businesses understand the importance of speaking their clients’ language, including the role of language services to the success of their cross-border digital … Continued
Is your company getting the maximum value for the money you spend on translation and interpretation costs? Developing a strong language access program is the key to supporting a multilingual, diverse customer base as well as achieving international business success. These services help businesses in all types of industries communicate internally, forge new partnerships, provide … Continued
